Starbucks Bearista 2001 BEAR ladybug plush. Spring garden gardening
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Starbucks Bearista BEAR barista wearing a ladybug lady bug suit plush 14th edition from 2001
Bearista Bears were first introduced to stores in 1997, when Starbucks saw sales of tumblers, mugs, and other coffee-related items slipping. The idea came from a marketing executive who previously worked for Disney. For 11 years, Starbucks sold Bearista Bears, until 2008, when Howard Schultz returned as CEO.
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