J. MCLAUGHLIN Catalyst Navy Blue Oatmeal Off-White Colorblock Catalina Cloth Sm
$99 $215
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The Catalyst Dress
The Catalyst Dress was originally named the Angela Dress. In 2013, I renamed it with the brand refresh in mind, in order to tell a stronger product story, showcase its effortless sensibility and the ease with which it took to accessories. For the first time, we marketed the dress across all channels with: a targeted email campaign, frequent social and blog posts and trend headers on our website. This result: the Catalyst became one of J.McLaughlin’s best-selling dresses, and was rolled out in new prints and colors for subsequent seasons.
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ABOUT J.MCLAUGHLIN
Founded in 1977 by two brothers, the J.McLaughlin brand has always been more about style than fashion: straightforward, unpretentious, and devoid of the superfluous. Our clothing is rooted in the tradition of sport, work, and play. It taps into the iconic legacy of true American sportswear. We approach product design with impeccable craftsmanship while standout colors and a portfolio of signature prints lend unique touches to every seasonal collection.
NEW TO POSHMARK? Please use my referral code: EMILYANNBURGESS for $10 off on your first purchase. Thank You! HAPPY POSHING!
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