HUDA BEAUTY Liquid Matte Lipstick in Alluring NIB

This iconic, game-changing liquid matte lipstick in a comfortable, weightless formula. Easy to apply, velvety, and vibrant, it keeps lips supple with max color payoff for 8 hours! vampcore Here at Allure, we've devoted years and a lot of ink to red lipstick. Ask any editor about their go-to red lip color, and they'd be able to rail off a list of at least five favorites categorized by texture, price point, occasion, and more. That's why we're so stoked that Allure finally has its very own shade of a matte, red liquid lipstick, designed in partnership with none other than beauty hitmaker Huda Kattan. The face behind the Huda Beauty empire, Kattan owns the rights to National Lipstick Day, so it's safe to say she's just as obsessed with lipstick as we are. Together with Huda Beauty, we created an exclusive shade of Huda Beauty Liquid Matte Lipstick named (what else?) Alluring. The fiery, red shade is a vibrant, summer color that applies smoothly and dries down to a bright matte. farmcore barbiecore balletcore normcore faeriecore vampcore Meghan Markle meets Kate MIddleton