A classic elegance with a touch of warmth and complexity. When you wear Brit, you identify yourself as a man of achievement, someone who is self-assured, and above all, a gentleman. It has been described as “London in a bottle.” Like that city, it is reserved but complex. Brit is warm and spicy, with a hint of citrus and a surprisingly masculine note of dry rose. It makes an excellent signature scent for professionals and is also perfect for formal occasions.