YEEZY x GAP Round Jacket

The new piece, which is called the “cloud jacket,” has an amorphous shape, reflecting the normcore streetwear aesthetic of West’s luxury brand Yeezy. But it is also not that far removed from the puffer jackets that Gap releases every fall and winter. If this is any indication of what’s to come with Yeezy Gap, West aims to push Gap out of its comfort zone—but not so far that it alienates the average Gap shopper.